Correct.That’s the last thing they care about.
Tickets and hotel rooms get sold, and the fanbases tune in on TV (won’t be many casual, with bigger bowl games the same day) … that’s all they care about.
Big Ten gets the payout, regardless of the quality of the game.
And right now iowa isn’t even entertaining enough to draw their typical travelers. I’ve never heard the Iowa fans I know so negative about the program
That’s exactly why you don’t pick them