The Athletic: Why the Vikings hired former Browns exec Kwesi Adofo-Mensah as their new GM
Why Adofo-Mensah?
Throughout this search, the Vikings made clear that they weren’t necessarily tied to the traditional route of a scout working his way up to eventually becoming an assistant general manager before taking on a head job. The selection of the 40-year-old Adofo-Mensah further solidifies that.
Adofo-Mensah graduated from Princeton (where he was a walk-on on the basketball team) with a degree in economics, then earned his master’s degree from Stanford. He worked as a day trader before entering the NFL only nine years ago.
He’s been labeled as an analytics whiz during his time in the NFL even if he had a more traditional football operations role in recent years, negotiating contracts and having input on day-to-day roster decisions. The Vikings valued that background. While they’ve been an organization willing to embrace analytics at times, previous leadership wasn’t as eager to actually implement it on Sundays. Now Adofo-Mensah brings that mindset to the top of the organization.
The Vikings also plan to keep many of the same scouts and front office members in place even with Adofo-Mensah’s arrival. The top of the organization didn’t want massive changes in the scouting department, and since that’s not Adofo-Mensah’s background, he was, according to a source, more willing to accommodate those wishes than perhaps Ryan Poles, the other GM finalist who accepted the same job with the
Chicago Bears, would have been.
Adofo-Mensah also had a relationship with Vikings CEO Andrew Miller, according to a source, dating back to Miller’s time in
Major League Baseball in Cleveland. There, Miller helped orchestrate an analytically inclined front office, led in part by Derek Falvey, who is currently the Twins president of baseball operations.
The move gives the Vikings a fresh, young voice at the top of the organization who is analytically inclined, but also someone who gained the respect of football lifers and is willing to lean on the scouting department.
“He brings a nice blend of both an insider and an outsider perspective to football,” Andrew Berry, the Browns general manager who hired Adofo-Mensah, said in 2020. “Probably the best part of him is just the person. He is humble, high integrity, a continuous learner with a true growth mindset. He has fantastic interpersonal and people skills.”
Who is Adofo-Mensah?
Adofo-Mensah got his first NFL job in 2013, working as a manager in research and development for the
49ers, who became one of the most analytically driven teams. He was promoted to director in 2017.
During a trip to the scouting combine, Adofo-Mensah rode an elevator with Berry, and the two had a 15-minute conversation, which led to an ongoing relationship. When Berry was named general manager of the Browns in 2020, he hired Adofo-Mensah as his vice president of football operations.
While Adofo-Mensah’s time in the league up to that point had mostly been in analytics, Adofo-Mensah transitioned into more of a traditional front-office job in Cleveland, working on contract negotiations and day-to-day roster construction.
The Vikings agreed Wednesday to a four-year deal with the 40-year-old Adofo-Mensah to become the franchise's next general manager.
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Skol Vikes!!