I agree with you for the most part. But in regards to your last line, does PJ have some kind of had stance about the oars on the helmets? Like if Michigan said no to that would that be a deal breaker for him?I'm not ripping on the row the boat thing but it is unique. There is no need to defend it. I cannot think of another coach that has a mantra that is so well known.
I understand other schools have mantras, that's precisely my point. I can't think of another coach that has his own branding on school helmets and says it in every interview.
I wouldn't, personally, compare being religious as your own branding but with your Dabo comparison, I think his "brand" would only make sense at certain schools. I don't think that brand works at USC.
If it's no big deal, do you think Michigan puts oars on helmets? If not, why not?