The problem, IMHO, with most Minnesota sports fans is they make no distinction between pro football, pro baseball, college football, college basketball or any other sport. In their eyes they're all "sporting events." 20+ years in the Metrodome helped reinforce this attitude.
Stop and ask yourself this question, "Why do you enjoy viewing or attending (insert sport here)?" IMHO your answer should NOT be, "because of the hype/buzz." I enjoy games at Target Field because I like the outdoor baseball experience. Warm sun, beer, peanuts and baseball. I like college football because of the college football experience. Tailgating, rivalries, the bands and traditions. I enjoy watching Viking games at home because I like hosting football parties, watching some of the best athletes in the world, divison rivalries, playoffs, etc. None of the reasons above have anything to do with winning, losing or hype.
I hate to admit it but right now most Minnesotans are event snobs. They want to go where everyone else is going. They want to wait in line at Krispy Kreme for an hour because everyone else is. They want to go to Target Field because everyone is talking about it. I could go on and on.
Gopher football will never achieve long term success based on hype or buzz. Maybe someday more people in this state will learn to embrace college football for the experience.