So...if you are Jerry Kill and coaching staff, how do you approach the fact that every competing school will use Kill's epilepsy as a strike against coming to Minnesota? What is the strategy you would use to spin epilepsy in a positive light to future recruits?
Ultimately, my only concern is the success of the program, and the 'issue' of his seizure disorder is a red herring. It is irrelevant to the discussion.
To answer your question more directly: What exactly will the coaches be insinuating? Either that he won't be coaching long, or may not be successful. So, if I was Jerry, I would mention:
-my commitment to continuing to coach
-the University's commitment to me, with full knowledge of the situation
-that we have a plan in place if it occurs during a game, and that we have successfully implemented the plan (ala today) without missing a beat
-that I have been successful at every place I have coached, even with the disorder
How can we spin it as a positive?
-Our win today is national news. It would not have been without the seizure.
-Often players commit to the coach with whom they feel the most comfort. That is achieved by a certain level of personal connection, and this is a great personal story that coach Kill has to address because of negative recruiting. In other words, it may be a negative recruiting tactic, but I think it actually plays into Coach Kill's hands.
-This is a great story for parents -overcoming adversity to achieve success in college football and being able to impart that on their kids.
-Coach Kill donates his to help others with epilepsy. For people who value volunteerism, he can recount these stories.
I'm sure there's more, but that's what I have off the top of my head.