I take a wider view of the season. I don't really have any additional enthusiasm for so-called rivalry games. Whoever lines up facing my team at the kickoff is my rival. I'd like the Gophers to beat Iowa and Wisconsin just like I'd like them to beat Rutgers and Northwestern. I enjoy good execution on the field. As to rating a successful season, the Gophers have already done that this year. More wins are a bonus to me.
I don't care so much about rivalries either but I wouldn't say that I weigh all victories equally. Victories over winning (or at least .500) teams mean more than victories over losing teams.