Sports_Realist
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It was a question about the Pac 12 membership, not the Big Ten.
My answer applies regardless of Big East, Pac-12 or Big Ten. I don't think Boise State means much in the long run if it can't maintain the aura of a mid major team knocking on the door of the elite. Major conference membership with some seasons below expectations will cool them off. Washington State, just to the west of Idaho, has a good Pac-12 season now and then, but generally struggles on the field and at the gate while adding little as a media market. Boise State, from a media market standpoint, offers less and its national brand would get tarnished by regular middle of the pack or lower finishes. If the Pac-12 wants to add teams, it should look towards the Big 12 rather than to Boise State.