Ski U Mah Gopher
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Why do you think they do it? Serious question, I can do without the juvenile harebrained comments....Im truely asking why they would spend money on a athletic message board. It seems geared towards students, not a thletes.
The Iowa ad is probably in a package of college ads that appear on all college bulletin boards. Remember, we have the "I am UNI" ads also.
It is like seeing Democratic ads on Redstate, and GOP ads on Daily Kos. They both happen.