Agreed. A good basketball coach in the NIL era must be able to bring excitement to the program which in turn brings in more NIL money for the players. We can blame NIL all we want but at the end of the day it is part of a coaches job to help improve that front.
We also need a coach that can construct a team that fits into our identity/system or be able to change our system to fit the identity of our players. Hindsight is 20/20 but before the year we all said that this might be the worst FT shooting team of all time. We have 3 players that were expecting to play lots of minutes with under 50% FT shooting. We have been burned by that multiple times and that is on the coach.