If it forces more running the ball and low risk swing/screen passes, it is objectively more boring and the casual fan will quickly lose interest and tune out.
Casual fans make up the bulk of ratings, for any highly-viewed game. Facts of life. If the game isn't going to be a major ratings game, fine, it's mostly fanbases that will watch regardless.
I would guess ratings wouldn't move up or down much either way if the game is indoors or outdoors. I can guarantee you television producers would want an outdoor, cold weather game for the theatre of it. Whether that translates to higher ratings, who knows? Probably depends on how the game goes, same as it would for an indoor game. No guarantees an indoor would be more exciting or less exciting, or closer, or higher scoring or lower scoring. That's why I don't think TV people care where the game is happening, other than liking great visual theatre.
Though I don't think Penn State would be able to say or do a single iota to stop it moving there.
Penn State absolutely gets a say in it. First of all, PSU has to change hotel/travel/meals etc., so they would need to be assured they could do that. Secondly, the home team doesn't just get to pick off campus host sites for their games without approval of the visiting team. Penn State could have said no, but obviously Penn State is 100% going to agree to play a "road" Big Ten game that isn't on a Big Ten campus. Northwestern has played "home games" at Wrigley and in Ireland. They needed opponent approval on all occasions for obvious reasons.
None of us rubes on GH are "certain" about a damn thing, because we don't have a shred of knowledge until it's publicly announced.
If you would just read closely enough, I said "nearly certain." Of course, there are no certainties.
But, I would think a school which took on a lot of debt and invested a lot of money and resources for an on campus football stadium for a total of seven home games, isn't likely going to want to give up one of those precious seven dates. And, especially less likely knowing they would have to pay rent, while potentially giving up revenue for a stadium only two miles from their on campus venue. Like I said, I'm comfortable in saying I am "nearly certain" that Minnesota would play a Black Friday game at Huntington Bank Stadium. Disagree if you must, but I am not interested in debating it any more.
Ope3 already beat me, but UCLA is not USC football's chief rivalry. That's Notre Dame. Now NBC probably has top choice rights to air that game in prime time regardless if it's being played at USC or at ND. I believe USC-UCLA tends to be a week before.
I doubt once USC joins the Big Ten that USC-Notre Dame will be in November unless the Irish join the Big Ten. But, if it is, then that'll be a prime time game for sure. I'm mostly talking about USC-UCLA being the season-closing game when the two California schools join the Big Ten in 2024. That will likely be the rivalry week game to close out the regular season, quite possibly on Black Friday. As I mentioned, Michigan State bit the bullet this year, but games in California beyond this year will be in play for November prime time events.
BYU at UCLA might be worthy, but on the other hand again that's a Western game. I would not be surprised if a lot of (casual) CFB fans in the Central and Eastern parts of the country just aren't that aware of Western football brands.
BYU at UCLA? I am talking for 2024 when USC and UCLA join the Big Ten. There aren't going to be a lot non-conference games in November for Big Ten teams. I am talking a first or second week in November game when UCLA or USC would be hosting a Michigan, Ohio State, Iowa, Michigan State, Wisconsin, Minnesota, Nebraska...you name the school. That will likely be a November prime time game. As it stands right now, NBC doesn't hold any rights to USC or UCLA. NBC couldn't televise BYU-UCLA if it wanted to and they don't even play in 2023, so I'm not sure what you're talking about. I'm talking for 2024 and beyond. No discussion of USC or UCLA on NBC can include anything prior to 2024.