Because if winning the west is the only goal the Gophers have then they might as well pack it up after this year. Every W, every point scored, and every good defensive performance help recruiting, ticket sales, and national perception.
No point in playing the young guy until they have to. Athan comes in a throws a stupid pick and the Gophers don't have their first B1G shutout since 2004. Receivers might not have been getting open last week, but Athan couldn't place a ball to save his life. They can work on that in practice.
As it is, the Gophers just blanked a B1G team in front of a bunch of recruits.
Moreover, the people calling for Fleck to play Athan, like the moron that wrote this article, are the same people that would be calling for Fleck to be fired if they missed a bowl game this year because they decided to break in a Freshman QB a year before they had to.
Next year is going to be ugly. This year is about winning as many games as they can so when you start calling for Flecks head next year, I can point at three straight 8-win seasons (minus the COVID year).