The first 2 posts on this thread are on the money. The OP said "It's all about the money" and the 2nd post showed exactly what the problem with that is.
As college football fans we have seen increasingly, how much, "It's all about the money" and it has increasingly made our little hobby, which we're pretty emotionally and financially invested in, worse. Let us recount the ways:
1. Constant commercials at the games. We don't have a break in the action without 2 commercials for farm equipment. Even things that should be fun information - the player of the game, for example - is now sponsored by some corporation. We can't even drive the football inside the 20 without being told we're in the "Case IH Red Zone"
2. Longer and longer TV breaks. You remember, about 6-7 years ago, when games were dragging out to 3.5 hours nearly every time and they were trying to figure out how to get it back to 3 hours? They changed the rules to re-start the clock after out-of-bounds plays (except the last 2 minutes of each half). But in the last couple years now, it seems (maybe I'm wrong, but I don't think so) like these commercial breaks are longer and longer. The game times now seem to be 3:15 - 3:20 at least.
3. Jerking us around on game start times. We're told college kids don't want to get up for 11AM games, and yet we still have numerous 11AM games. Just as bad, IMHO, is that they won't tell us the game times until 12 days before the game most of the season. And then, late in the season, they put games on 6-day-holds and won't tell us when gametime is until Sunday before the game. For those of us with kids' activities, or who are going on road trips that require hotel stays, this is a galling inconvenience.
Gophers football is supposed to be the football team for the University. The University is supposed to benefit the entire state. This is the state's football team. It is our football team. It is not the Vikings - who are a private business trying to make money. The Gophers are not supposed to be some private business whose ONLY goal is to make money. That is the damn problem.