Hey Everyone ... came across your forum and thought I'd add my two cents, since the article above is about me and my fellow performers, and also as I want to make sure you get the facts right ... straight from the horses mouth
The truth is, most halftime acts make in the $1,500K - $3,000 range ... even Red Panda & Quick Change (RIP David). However, during the NBA Playoffs when teams don't know if they'll be playing in a few days or not, we are usually booked very last minute. Consequently, airfare and travel in general (car rentals, etc) are really expensive, sometimes over $1,000 just for a flight, so some teams are paying $4K-$5K all in to get us to their cities last minute. Additionally, my friend The Amazing Sladek, who does that crazy chair act, drives to all of his gigs (as he doesn't trust the airlines with his chairs) so he charges per mileage + hotels along the way. So if he lives in Florida and has a show in California .. well, you do the math.
Despite what some may think, halftime acts are an important part of the fan 'game experience.' From the time fans walk into the arena until the final buzzer, the marketing and promotion department's job is to make sure you all have a great time. And let's face it, not everyone gets up to pee or buy a hotdog at the half ... so some frisbee catching dogs or a hilarious game of Simon Sez with the fans is a great way to compliment the evenings activities.
Additionally, when teams are having a 'theme night' such as Military Appreciation, my Simon Sez halftime show where I get 40-50 people involved on the court can come in pretty handy as my participants came be military personnel and Veterans ... which EVERYONE loves.
I'll just say that since '03, I've done over 1000 halftimes around the country .. including the Timberwolves and the U. of Minnesota. And I'm not sucking up when I say the Gophers fans are some of the best in the country. Looking forward to seeing you soon! Simon Sez ... GO GOPHERS!
My best,
Steve Max
www.SteveMax.com
View attachment 13917