short ornery norwegian
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well, so much of what is happening is being driven by TV money. simultaneously, as cord-cutting accelerates, the financial structure that has propped up ESPN and the TV networks is changing. look at the collapse of the regional sports networks.
at some point, there has to be a limit. right deals and fees cannot keep going up forever - and I am very skeptical that DTC options will generate enough revenue to make up for the loss in cable TV subscriptions.
sooner or later, the TV money is going to stabilize or even take a step backwards. and that will bring about a reckoning for schools where they will either have to rein in football budgets, or start eliminating non-revenue sports.
at some point, there has to be a limit. right deals and fees cannot keep going up forever - and I am very skeptical that DTC options will generate enough revenue to make up for the loss in cable TV subscriptions.
sooner or later, the TV money is going to stabilize or even take a step backwards. and that will bring about a reckoning for schools where they will either have to rein in football budgets, or start eliminating non-revenue sports.