OK - let's talk TV. under the old cable bundle, every cable and satellite system that carried BSN paid a rights fee. I know for a fact that my local cable operator was paying $10 a month for every subscriber. and that $10 a month was paid no matter if the subscriber ever watched BSN. So Aunt Tillie, who hasn't watched a baseball game ever, was still paying $10 a month ($120 a year) to BSN.
what a business model - people who don't use your product still have to pay you for it. and still, Diamond Sports (owner of Bally) went bankrupt because of massive debt incurred in the purchase of the RSNs.
Now, the new Twins.TV channel will still be available on cable and satellite systems - but they will not be getting anywhere close to $10/month in fees. If I had to guess, I'd say maybe $3 or $4 a month tops - maybe less. that piece of the pie depends on how many cable systems pick up the channel - AND whether that channel is on basic cable or a higher-priced sports tier. (channels on a sports tier have fewer subscribers and only those subscribers are paying the monthly fee. So Aunt Tillie on basic cable doesn't pay any more.) there will be some ad revenue for the games.
and the streaming package. San Diego was selling 40,000 subscriptions. 40,000 times $100 a year is $4-million.
so IF the Twins can sell 40,000 subscriptions (iffy in the 1st year), you take that $4-million and add in whatever the Twins get in cable and satellite rights fees, plus advertising - MINUS cost of production and cost of a sales force to sell the advertising.
let's be generous and say it adds up to $10-million. Two years ago the Twins got $54-million from BSN. this year (estimate) close to $40-million. that means the Twins are out some $30 to $44-million in local TV revenue compared to what they were getting previously. anyone want to question why the Twins cut the payroll by $30-million?
bottom line - unless a new owner comes in and subsidizes the payroll, the economics do not support any increase in payroll. If you want high-priced free agents, better hope the new owner is willing to lose 10's of millions of $$ a season.