Yeah, I get that - most of us who've been around since there were actually 10 teams in the Big Ten, developed familiarity and rivalry with those schools. It's not how good or bad they are that drives interest so much as it is our shared history. So, even though our adopted brethren-to-be are objectively better, the interest is more novelty than rivalry. I still feel that way about Nebraska, for example - they're not a "real" Big Ten team.Your point is well-taken. But with the number of teams expanding, the likelihood of us routinely getting the good games at home decreases when playing them only once.
For the record, I would much rather see Purdue or Michigan State than UCLA or Oregon. No disrespect intended to those programs, but they mean very little to me now before March. It will take years, and a much improved Gopher program, for me to get super interested in the new comers.