Sid Hartman: Twins looking to carry their success beyond this year
The Twins could not have imagined a first half of 2019 like the one they are having. They are off to the best start in club history and hitting at a historic pace, and fans are starting to return to the ballpark.
Through May 5, when the Twins wrapped up a four-game homestand with Houston, the team had drawn only 269,493 fans through 16 home games, averaging 16,843 per game.
Wednesday, the team played its 37th home game, vs. Boston. In the 21 home dates since that Astros series ended, the club drew 632,192 fans, an average of 30,104 fans per game.
And the simple fact is that even as the club is going through a tough stretch — until Thursday, it hadn’t gone worse than 3-3 over any six-game stretch this season — the Twins still hold a sizable lead in the AL Central and have the best record in the AL.
“The team has gotten off to such a tremendous start, and often when we see that there’s kind of a lag between when it kind of catches up with fans actually getting out to the park,” Twins President Dave St. Peter said about the recent surge in attendance. “The weather didn’t help that. But you know, the market is energized. People are excited about this team. I think they see a path towards continued success, not just in the regular season but I think we all dream of that success in October.”
What does St. Peter see for ticket sales going forward? “We still have a lot of work to do,” he said. “We lost a couple thousand season tickets year over year from last year, but what we’ve seen in the last 30 days is really impressive from a fan perspective. We have sold more single-game tickets, more group tickets, in the last 30 days than in really any point in Target Field history. I’m encouraged and I’m hopeful that we’re going to push north of 2 million in total attendance, and I’d like to get to 2.1, 2.2.
“Coming off of last year, we drew just shy of 2 million, and I think that would be a good goal for us. Ultimately we want to get back to that 2.5 million mark, because I believe that’s where this market should be, particularly with a good baseball team.”
When the Twins opened Target Field in 2010, owner Jim Pohlad told me that fans would stop coming to the ballpark if the club did not win.
And that has proved true. The simple fact is that the Twins haven’t had back-to-back winning seasons since 2009-10, and attendance has dipped.
http://www.startribune.com/twins-looking-to-carry-their-success-beyond-this-year/511680812/
Win Twins!!