Pitbull buys naming rights to FIU football stadium

BleedGopher

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Per ESPN:
International recording artist Pitbull has purchased the naming rights to Florida International's football stadium, it was announced Tuesday.

The FIU board of trustees voted Tuesday to approve a five-year deal to give the name Pitbull Stadium to what's currently known as FIU Stadium.

Pitbull will pay the school $1.2 million per year for five years, according to the documents tied to the vote. The rapper, singer and businessman, whose name is Armando Christian Perez, is also known as "Mr. 305" -- a nod to Miami's area code -- and attended Miami Coral Park High School.

"For me, what it boils down to is, Miami is always known for being underdogs, no matter what we do and what level we take it to," Pitbull said. "... Being underdogs is what I always felt about FIU -- fighting, clawing their way to just be seen, to be recognized whether it be from education, business, through sports.

"So when this idea came about, it came about just like a Miami-Dade County, 305 idea would come about -- nobody would believe in it. ... All we had to do was, just like we say in Miami, take it to the house."


Go Gophers!!
 



Now if he has concert rights for 5 years that be a huge win for pitbull… I’ve never heard of the guy tho.
 

Now if he has concert rights for 5 years that be a huge win for pitbull… I’ve never heard of the guy tho.
He was one of the 5-10 biggest musicians in the western hemisphere in the early-mid '10s. I used to live above a Walgreens next to a concert venue that had lots of celebrity signings and appearances come through. And you cannot imagine the length and duration of the line for Pitbull to sign a vodka bottle. Days and blocks. Most I saw from anyone by far. Chicago Police had to dedicate quite a bit to managing the line.

He's getting a lot of value for his $1.2M a year in addition to his name on the joint.

"Pitbull will get use of the stadium 10 days per year throughout the term of the deal and the vodka company he owns will be the preferred brand distributed in the stadium. There's also perks like two reserved suites for all home football games."

That's not bad for his investment, especially the distribution rights for his vodka. Because that's where the real money for celebs is these days. If he can use as a concert venue on his 10 days he's starting to come out way ahead.
 


He was one of the 5-10 biggest musicians in the western hemisphere in the early-mid '10s. I used to live above a Walgreens next to a concert venue that had lots of celebrity signings and appearances come through. And you cannot imagine the length and duration of the line for Pitbull to sign a vodka bottle. Days and blocks. Most I saw from anyone by far. Chicago Police had to dedicate quite a bit to managing the line.

He's getting a lot of value for his $1.2M a year in addition to his name on the joint.

"Pitbull will get use of the stadium 10 days per year throughout the term of the deal and the vodka company he owns will be the preferred brand distributed in the stadium. There's also perks like two reserved suites for all home football games."

That's not bad for his investment, especially the distribution rights for his vodka. Because that's where the real money for celebs is these days. If he can use as a concert venue on his 10 days he's starting to come out way ahead.

Be interesting to know the details of those 10 days they get, stadium picking up the related costs of those days too?

Normally i'm super skeptical about naming rights really getting anything of value. Usually just seems like a corporate ego thing but ... he isn't paying THAT much...
 


He was one of the 5-10 biggest musicians in the western hemisphere in the early-mid '10s. I used to live above a Walgreens next to a concert venue that had lots of celebrity signings and appearances come through. And you cannot imagine the length and duration of the line for Pitbull to sign a vodka bottle. Days and blocks. Most I saw from anyone by far. Chicago Police had to dedicate quite a bit to managing the line.

He's getting a lot of value for his $1.2M a year in addition to his name on the joint.

"Pitbull will get use of the stadium 10 days per year throughout the term of the deal and the vodka company he owns will be the preferred brand distributed in the stadium. There's also perks like two reserved suites for all home football games."

That's not bad for his investment, especially the distribution rights for his vodka. Because that's where the real money for celebs is these days. If he can use as a concert venue on his 10 days he's starting to come out way ahead.
Did you live above that sweet flagship wags across from the art museum? That shop is sty
 

He was one of the 5-10 biggest musicians in the western hemisphere in the early-mid '10s. I used to live above a Walgreens next to a concert venue that had lots of celebrity signings and appearances come through. And you cannot imagine the length and duration of the line for Pitbull to sign a vodka bottle. Days and blocks. Most I saw from anyone by far. Chicago Police had to dedicate quite a bit to managing the line.

He's getting a lot of value for his $1.2M a year in addition to his name on the joint.

"Pitbull will get use of the stadium 10 days per year throughout the term of the deal and the vodka company he owns will be the preferred brand distributed in the stadium. There's also perks like two reserved suites for all home football games."

That's not bad for his investment, especially the distribution rights for his vodka. Because that's where the real money for celebs is these days. If he can use as a concert venue on his 10 days he's starting to come out way ahead.
Perfect for a music festival and I don’t think there’s a regular one there, like there is on LA or NYC
 



At least his commercial isn't putting bad vibes on Gopher hockey anymore.
 




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