mnsportsgeek
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Check out the photos that Jay Bilas has tweeted recently (middle of the page on the left hand side). Apparently on the official NCAA sports shop website, one can search by a players actual name to find a specific jersey they are interested in. The "feature" has since been eliminated. The NCAA is just too easy of a target right now. 
Link: https://twitter.com/JayBilas
Link: https://twitter.com/JayBilas