This is for all you who are fans of the University of Minnesota's marketing department which I expect is most of us. Also, while you are over there you might want to check out the two Philip Nelson strings. They are both short and readable.
http://www.thedailygopher.com/2014/5/14/5716470/breaking-ndsu-marketing-dept-making-some-changes
http://www.thedailygopher.com/2014/5/14/5716470/breaking-ndsu-marketing-dept-making-some-changes